Cristiano Ronaldo

 Cristiano Ronaldo just proved that records are his favorite companions, even when he’s off the pitch. Ronaldo took only 12 hours to bag the Diamond Creator Award from YouTube for surpassing the 10 million subscriber count on his YouTube channel UR. Cristiano. Besides, he beat American influencer Mr. Beast’s record of the fastest 20M subscriptions on YouTube by scaling the feat in just 24 hours. Now boasting more than 33M subscribers, the Al Nassr star’s channel has tickled every other fan’s curiosity bone.

They ask, what’s the meaning of the name UR? Cristiano? Is that an abbreviation of something so unique to the player’s personal life? Does it have anything to do with his professional achievements? No worries, we have you covered. Here’s the real meaning behind the Portuguese skipper’s YouTube channel’s name.

Breakdown of U and R in Cristiano Ronaldo’s YouTube channel

Unlike his generational rival Lionel Messi, Cristiano Ronaldo was a bit late to the party, regarding the YouTube channel launch. But Messi’s channel just has over 2M subscribers compared to Ronaldo’s 33M+ subscriber count. While Messi’s channel primarily focuses on his games and endorsements, Ronaldo’s brainchild follows a ‘fan first’ approach. It gives fans exclusive access to the Al Nassr star’s personal biases, family life, and so on. What’s more about UR. Cristiano that makes it a fan-centric page? Well, the name itself.

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The UR, in UR Cristiano, means, ‘You Are.’ So it’s like the player is telling his fans, ‘You’re Cristiano,’ implying every fan embodies a part of the Portuguese skipper’s persona. This is evident from the video he posted to launch the YouTube channel. In it, we could see the 5x Ballon d’Or winner pointing two fingers towards the camera when he says ‘UR’ and then he points the finger towards himself when he says ‘Cristiano.’

via Reuters

Boasting 636 million followers, Cristiano Ronaldo is undisputedly the most followed personality on Instagram. From the looks of it, he’s not so far away from becoming the big shot on YouTube as well. Here’s how the Al Nassr star has been shocking Mr.Beast with insane subscriber counts.